Somewhere in the back of my head I had this thought that each speaker needed to be measured several times just for the sake of "purity of the experiment"
That actually is true! But you can do that inside of REW itself... On the "Measure" window, there's a parameter called "Sweeps". That tells REW how many times to run the complete frequency sweep, then it averages out the results. That helps to improve the signal-to-noise ratio, so the results are more accurate. Set "Sweeps" to "2". You don't need to do more than that.
The speakers and the mic (C414 in omni) are set up flat and the levels are calibrated at 79 dB against the RadioShack meter.
Are you SURE you calibrated REW correctly? That's not what I'm seeing in the data:
l-1oct-20-20k.jpg
That's the data from your left speaker, smoothed to one octave resolution. The horizontal line marks 79 dB. The entire curve, from about 45 Hz to 15 kHz is well above that. The average level looks to be somewhere around 88 dB. Check your calibration: Are you CERTAIN that you had both the Radio Shack meter and also the internal REW calibration meter set to "C" weighting and "Slow" response?
the levels are calibrated at 79 dB against the RadioShack meter. So looking at the graphs (considering 79dB signal level), it seems like the LF roll-off starts at around 35Hz...
Take another look at the graph above: the roll-of starts at roughly 150 Hz, roughly where the vertical line of the cursor is. Yes, there is bass buildup happening in the low end, due to the lack of room treatment, but that doesn't detract from the clear roll-off starting rather high up. Yes, that will improve considerably, once you start the treatment, but I'm not convinced it's going to end up where it should be. I suspect that there's a signal path roll-off happening somewhere...
I do have one question though. The equilateral triangle - is it supposed to be between the speakers' acoustic axes and the center of the mixing position or the intersection point at 18" behind the mixing position?
The equilateral triangle is not supposed to "
be" at all! It's a myth. Or rather, a simplified misrepresentation of how it should actually be. That "equilateral triangle" thing is all over the internet, in all types of books, all over YouTube, and every place else you look. But that does not make it correct. It would only be correct under two very specific conditions:
1) If the speakers and head were set up some place where there is no room around them: out in the open, where there speakers are not loaded by the room, and there are no reflections or reverberant field. And:
2) For all listeners who have had there ears surgically transplanted onto their eyeballs!
Think about it. Every speaker manufacturer will tell you that the absolute flattest, cleanest sound from there speakers is "on axis": when your ear is lined up perfectly with the acoustic axis of the speaker. Yet all of those "equilateral triangle" diagrams show the acoustic axes interesting in the middle of the engineer head, which means that the ears are NOT on axis! They EYES are on axis...

So if your ears are in your eyeballs, the equilateral triangle is the correct way to set up your speakers. For the rest of us, the speakers need to be set up so that the acoustic axes are aimed at the ears, not the eyes.
In fact, there are many indications that show that the axes should actually be aimed a bit outboard of the ears, not directly at them, since the head itself affects the sound as it approaches the ears, and also to create a wider sweet spot around the mix position.
Hence, acoustic axes from your speakers should intersect at some point several inches
behind your head, not in the middle of your head.
But I bet you are thinking "I can do that and still get an equilateral triangle!". Yes you can, but you'd be forgetting point number 1 above: the room. There are good locations for the speakers in the room, and there are bad locations. There are also good locations for the mix position (engineer's ears) in the room, and bad locations. In most rooms, creating the "equilateral triangle" puts the speakers in a bad location, or the head in a bad location, or both. And if yo put them both in good locations, then you no longer have an "equilateral triangle". My answer to that is: "So what?" There's no logical or acoustic reason why the distance between the speaker cones must be identical to the distance between the cone and your ears. Yes, the distance from the left speaker to your left ear must be the same as the distance form the right speaker to your right ear, in order to ensure that the two sounds arrive in phase and at the same intensity: Absolutely. But that has nothing at all to do with the distance between the speakers! In what way does that distance cause the sound to be better or worse? Answer: In no way!
So it's a myth. The truth is that the speakers should be set up at the best point in the room for your speakers in your room, and your head should be set up at the best location for your head in your room, then angled correctly such that the acoustic axes of the speakers intersect several inches behind your head, usually around 12" to 18" back.
But that means they won't be angled at 30° any more!

Yup. So what? There is nothing magical about 30°. It just happens to be the angle you need to create an equilateral triangle, but once you abandon that myth, then you are automatically abandoning the need for a 30° angle: Yes, both speakers must be angled exactly the same, so the angles on each side are identical, but it does not have to be 30°. Anywhere from 25° to 35° is just fine, and under certain circumstance you could even go as far as 20° and 45°. Not more than that, though, for other reasons that I don't have time to go into here.
But you don't have to take my word for it: try it out for yourself! Set up your speakers in the classic text-book "equilateral triangle", 2 feet away from the front wall, 1/3 and 2/3 of the room width, angled exactly 30°, with your chair set up so that the axes pierce your eyeballs and intersect in the middle of your head, then carefully listen to your favorite music like that (flat EQ: don't adjust). Listen to a few songs that you know really well, and pay attention to the bass tightness, accurate definition in the mids, clarity in the highs, as well as the width of the sound stage, and clarity if the stereo imaging. Move your head side to side, and forwards / backwards, to see how that changes, and how big your "sweet spot" is. The quickly and silently (all sounds turned off, so as not to lose the mental reference of what you just heard) move everything around to set it up the way I outlined in my previous post, and listen to the same songs again, at the same volume, once again paying careful attention to all of the above.
Then tell me which setup works best...

Which one gives you the best stereo imaging, clearest sound-stage, and broadest sweet-spot, as well as the tightest bass, best definition in the mid range, and clearest, detailed high end?
Don't believe all of the "one size fits all" hype about how so set up your room. All rooms are different. All need different setups. Very seldom does the best setup work out to be a 30° equilateral triangle. Unless your ears are in your eyes!
- Stuart -